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If you can appreciate the awesome marketing power of the internet and websites like www.MLS.ca, I have a pretty awesome solution for selling your home.
Here's how it works:
When you list with a traditional agent, they place your home on the MLS® system. The listing brokerage offers to share the commission (usually half what you're paying), with all of the other Realtors® participating in MLS® system. This compensation is their incentive to sell your home.
What I'm offering you is the option of placing your home in the same MLS® system at a much lower total commission rate.
Just like traditional brokerages, we share the commission with the co-operating MLS® Realtors®, so that they will have the same incentive to sell your home as all the other homes listed within the MLS® system. The cooperating Realtors® earn the same selling commission they are accustomed to receiving from the listing side (2.5%), and I absorb the "discounted" portion of the total commission which is equal to 1.5% for an all in total of 4% + GST.
How can I sell Collingwood real estate for lower commission?
1/ Time management and The Power of the Internet. By owning my own servers, building my own websites and conducting my own search engine optimization procedures, I can keep my internet powered advertising expenditures to a minimum. Aside from placing your home on the MLS® system, conducting open houses and getting your property listed on mls.ca, you will also get your listing displayed in local newspapers (when I deem it necessary), and on no less than one half dozen other websites that I own and maintain myself (e.g. BlueMountainCondos.com.
2/ The law of dollar averages states that "The higher the volume, the cheaper the price".
But then again every item has a bottom line before you cannot eat. By charging a highly competitive, lower commission fee I should be able to attract more listings than most traditional agents, therefore, I can afford to earn a little less on each sale when I sell more homes, resulting in the passage of savings to my customers.
Ever wonder why the "Big Boys" do not publicly display or talk about comissions?
Competition Act Triggers Legal Battle Over Commission Rates makes for a good read. The Competition Act does not allow Realtors® to fix commissions nor does it allow for "OFFICE POLICIES" to dictate the amount of commissions to be charged but, we all have to make a living but not all of us have to make a "Killing".
If you consider my fully serviced marketing plan which streamlines the entire selling process, you save money and get great results all with a listing fee of 1.5%. Now THAT can add up to a lot of savings.
List on MLS for 1.5%???...
Simply stated, I concentrate on saving my clients money without reducing any levels of service! As a matter of fact, the level of service will increase as the volume increases. The fee for providing full real estate agency and marketing services is 1.5% of the sale price and my fully serviced marketing plan includes maximum exposure on the MLS® system, exposing my websites on local billboards, which in turn exposes your listing, newspaper advertising when necessary and exposing your listing on various Internet avenues that I own and some that I do not.
All other Realtors® are encouraged to show your property to their prospective buyers by offering them a co-operating fee or "selling broker fee" of 2.5%. When a co-operating real estate firm brings an offer that you accept, our firm will pay them 2.5% and retain 1.5%. Total fee: 4% + GST of the sale price.
So what does that mean in real money?
Do the math! If you are paying the traditional 5% with another real estate firm and your property is worth $300,000, by utilizing my listing and marketing plan you can save 1% or $3,000.00 and if I sell it myself, you can save 2% or $6,000.00, thus you are able to substantially reduce the cost of selling your real estate without reducing the effectiveness and quality of service.
Performance!!!...
Just because you pay a lower commission fee, it DOES NOT mean you sacrifice quality service. I am committed to providing you the same professional level of service that I have been providing my customers since 1990 and the same level of service, if not better, than what most Realtors® offer when they charge you 5 or 6% commission rates.
My services and listing marketing plans include:
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